Testing the Hypothesis, Part 2

Continuing with my idea of developing a method to arrange and distribute parking during events or in places with few spots available, I went ahead and interviewed five more people to get some more information about my opportunity.

Who?

After conducting the interviews, I found out that although most people have been through the struggle of finding a parking spot, they have absolutely no problem in waiting. This puts some of my potential customers in a situation where they are not interested in my product. They also told me that multiple businesses would probably not be willing to pay for my services.

What?

In this case, my idea of finding parking would probably be related to the fact of wanting to be on time for events, meetings, etc.

Why?

Although everybody wants to do things as fast as possible, some people answered that they tend to do things earlier so that even if they have to find a parking spot, they have plenty of time, whereas some others tend to leave things to the last minute.

Inside the boundary	Outside the boundary
Who is in: People who want to save time when parking	Who is not: People who arrive to places on time or do not mind waiting
What the need is: Finding parking spots efficiently	What the need is not: Achievable for some businesses
Why the need exists: Because some places do not have enough spots to satisfy the needs	Alternative explanations: There are other ways that businesses might want to use to save the money of my product